![]() It’s never been, “We’re in” or “We’re out.” It’s always project-dependent. Was there a moment you can pinpoint when Atlantic took a serious interest in making original Broadway cast recordings?Ītlantic has a rich history in Broadway, whether it’s Smokey Joe’s Cafe, which used the Lieber and Stoller catalog that went through Atlantic (and Ahmet Ertegun was a producer on the show), or the deal Craig Kallman did in the early ’90s with Frank Wildhorn to bring in Jekyll and Hyde and The Scarlet Pimpernel. ![]() Ganbarg, who co-produced the album (out now digitally), spoke to Billboard about Atlantic’s foray into OBCRs, and how he and has team are treating great new shows as they would any promising pop artist.
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